Zero Three Digital: Why SEO Services Are Changing How Businesses Connect With Customers
New Town, Edinburgh based Zero Three Digital is reaching out to share how search engine optimization (SEO) can be a great investment for any business. As an expert in the field, Zero Three Digital has made a name for themselves by providing their clients with custom services tailored to each business, assuring them the right traffic from the right areas.
Search engine optimization, often referred to simply as SEO, is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. The SEO process targets organic traffic (as opposed to direct or paid traffic), which can originate from many different kinds of searches. As a digital marketing strategy, SEO relies on search engines’ algorithms, the keywords that people search for, and the different search engines that are used by a company’s target audience. Properly performed SEO can assure a higher rank on the search engine results page and help websites receive more visitors.
Alix McNeill of Zero Three Digital says, “Many business owners underestimate the value and importance of growing their business online with SEO and Google Business Profile (formerly known as Google My Business), but with the right help, you can elevate the success of your business just by optimizing your digital presence. Since we opened our doors, we have helped hundreds of SMEs across the UK and US build their digital presence and grow. In fact, we have helped many businesses evolve through the pandemic and even won an award for digital marketing agency of the year when we were less than a year old.”
Zero Three Digital’s services take into account a number of factors, including Google Business Profile, which has become a very important factor considering how global Google is. As the company explains, Google Business Profile (also referred to as GBP, Google My Business or GMB) is a tool created by Google for business owners. It helps them manage how their business appears in Google search results and on Google Maps. With GBP, businesses can claim a free local business listing on Google and add relevant information like contact details, business hours, photos, services and much more. This is a very powerful tool that, when utilized correctly, will help a business achieve greater success.
McNeill says, “While you can find many companies that can provide SEO services, we consider ourselves to be a little different than other digital marketing agencies. Whereas most companies have fixed plans that include services that you may or may not need, our team can adapt our offerings and tailor them to suit both our clients actual needs and their budgets. This allows us to ensure that not only do businesses have the right tools they need to succeed, but that they can also do so without spending exuberant amounts of money.”
The services provided by Zero Three Digital have earned the company much praise from their clients. On the Google platform, the digital marketing agency boasts a perfect 5-Star rating. Caroline Heart says, “Very pleased with the service we have received from Alix, very easy to talk to and understand. Regular email updates and phone conversations keep us in the picture. She has vast knowledge, has researched our business and managed to help us and improve our rankings on all our social media platforms. Would highly recommend Zero Three Digital.”
In another review, Eleesa M. writes, “From the onset, Alix has been very much 'on board' with what we were wanting to obtain from our site — effective content! With regular communication on ideas for improvement plus analytical reports on Google, etc., we are able to get a clearer picture of how she's continuing to develop and implement the most effective way to maximize our site. Our site and our business is growing! This speaks for itself! Much thanks to Alix for her insights and passionate work! She has a great ethos, and I would highly recommend her to anyone who has a website in need of some professional attention! Thanks again, Alix!”
More information about Zero Three Digital and the company’s range of digital marketing services can be found on their official website. Zero Three Digital can be reached via the contact form on their website. Alternatively, Alix McNeill encourages interested parties to get in touch with her directly via email or phone. Zero Three Digital also maintains a social media presence on Facebook, Twitter, YouTube and more.
For more information about Zero Three Digital, contact the company here:
Zero Three Digital
Hill Street, New Town, Edinburgh, EH2 3JP